Eatonomy
an intellectual loyalty programs - brands / retailers can identify the most valuable customers
The loyalty program has mushroomed in travel, retail, financial and Food & Beverage (F & B) industries. The total value of the loyalty gift program market is estimated to be worth USD 500 billion. While the average household has registered an average of 25 programs, the actual utilization of these awards varies from 10% to 80%, depending on the sector. This provides a big gap where the company wants to overcome it. In the current era of companies that share companies, the company releases excess prize loyalty and transfers it to the hands of consumers who truly value this offer?
Eatonomy strengthens the future loyalty market by introducing a decentralized platform that allows brands to create loyalty programs that can be operated, smart and attractive to modern buyers. The Eatonomy brand and retailer is a gap between loyalty programs that have traditionally been inefficient and expensive as well as high expectations from current buyers. Create a channel loyalty program without prior technical knowledge or customer experience. Introducing real value interoperability, intelligence / distribution and loyalty programs.
At the end of 2017, Eatonomy won the prestigious Best Toronto Startup Enterprise award at the Innovate Theater Pitch Competition, among 200 other competitors. This competition is a collaborative partnership between the University of Toronto, the City of Toronto, Ryerson University, which focuses on the next 150 years in Canada and beyond.
Introducing Blockchain-as-a-Service to build a Smart Loyalty Program
Smart loyalty programs - imagine where brands / retailers can identify their most valuable customers, understand their behavior - and reward customers according to their purchases & habits.
Using Eatonomy's Loyalty Management Suite - brands / retailers can build custom loyalty programs in minutes - without technical knowledge or experience with blockchain. There are different blockchain loyalties because it is built on Stellar. Stellar eliminates the technical challenges of running dAPP on Ethereum-based consumer dAPP - wallet management, transaction costs, transaction time & liquidity tokens.
How does it work?
Application Layer
The application layer: Most of Loyalty Management Suite + Eatonomy Mobile Application
The Loyalty Management Suite is what brands / retailers use to prepare loyalty programs, set redemption rules (i.e. 10 tokens for $ 30 spent), buy TRE tokens through the API, and track / analyze the performance of their programs. Brands / retailers can choose to launch their loyalty program either at the Eatonomy Mobile Application - where customers can buy & redeem food / goods using TRE or fiat tokens or brands / retailers can launch programs using their own infrastructure - the choice is theirs.
Layer Integration
The integration of a code library layer that simplifies platform architecture so that queries between lower layers become automatic.
The main function of this layer is to access the TRE system and seamlessly without additional effort - thus removing obstacles to using the platform Eatonomy.
Exchange layer
The exchange layer provides direct access to buy / transfer TRE tokens.
With the built-in API, the exchange layer allows brands / retailers to seamlessly buy TRE tokens using fiat - without creating accounts, understanding price exposures and others. The exchange layer provides the best prices at each given volume. Similarly, customers can sell their TRE tokens on the exchange through API access too.
Protocol Layer
The TRE Token is built on the Stellar blockchain - the ideal choice for performance, speed and durability.
Stellar is the ideal blockchain for Eatonomy because it provides significant challenges for consumer building dAPP. For example, competitors who build blockchain loyalty programs that use Ethereum must pay a minimum amount of gas when making each wallet for users & brands , with Stellar and SDEX, such capital investment is not needed. Other benefits from Stellar include low transaction costs, near instant transaction time, and TRE token liquidity.
TODAY LOYALTY PROGRAM
High Cost to Operate
A fully functional digital loyalty program is very expensive to manage - resulting in customers & a barrier for smaller brands / retailers to operate digital loyalty programs.
Limited prizes
Current prizes can only be exchanged with the issuing retailers / customers who are not involved and cause low returns.
Lack of Intelligence
Brands / retailers do not have deep insight into their customers to create personalized programs that value loyal behavior, involvement & repeat purchases.
Roadmap
Team
Shaheryar Ahmad
Technical Co-Founder and Blockchain Lead
Shaheryar leads the development of the Eatonomy Rewards platform on the Stellar blockchain, as well as the next iteration of the Eatonomy mobile platform. Read more
Maleeha Alvi
Co-Founder of
Marketing and Lead Operations
Maleeha is eager to bring efficiency through decentralization to a loyalty gift program that is traditionally inefficient. He leads the marketing and operations of Eatonomy, Read More
Advisor
Wilbert Madarang
Fintech Innovation Manager @ RBC
Software and Development @Qualcomm, Microsoft
Wilbert brought him more than 20 years of technology, management and strategic experience in various vertical industries globally. Wilbert leads the team for the Acceleration and Innovation Solutions and Emerging Technology Project at Canada's largest bank, Read More
Paul Bravi
SVP @ Food Basics
Paul is a Senior Vice President at Food Basics, a large supermarket chain that operates more than 115 stores in Canada. Prior to his current role, Paul is the position of Vice President, at Metro Inc. - the third largest grocery store in Canada, with 365 supermarkets locations throughout the country. As an executive in food retailing Read More
Stephen Pumple
Founder @
Director of AZCAR TECH, Professor
Stephen Pumple is a business leader and IT entrepreneur with more than 35 years of experience in building a business. He is currently a distinguished visiting professor at the Faculty of Engineering and Architecture at Ryerson University. Pumple started the IMMAD Broadcast Service in 1974, Read More
Rafik Loutfy
Director @ Center for Innovation and Engineering, Former VP @ Xerox Research Center, 32 Patents Holds
Dr. Rafik Loutfy is experienced by businessman, inventor, professor, and formerly Xerox executive with 32 US patents for his credit. For more than 30 years, Dr. Loutfy worked with Xerox Corporation as a senior role, including the company's vice president and director of the Canadian Xerox Research Center. Read more
Alex Gill
Mendicant Group Founder.
Director of the Social Venture Zone. Professor
Alex Gill is a social entrepreneur who was founded and led the Mendicant Group. Mendicant is a consulting agency based in Toronto that works with various social problems, and organizations that try it, in Canada and in 12 different countries throughout the world. He has moderated the G20 Young Entrepreneurs' Read More
George Goodwinn
Consultant, Former
Executive Special Advisor for George Weston Ltd
George served as a special advisor to the executive team at Weston Group Ltd., a large Canadian public company representing the largest food and drug retail business in Canada through his control of Loblaw Companies Limited and the recent acquisition of Warsro from Drug Mart. George's 40 years + Read More
More information:
Website: https://crowdsale.eatonomy.ca/
Technical documentation: https://crowdsale.eatonomy.ca/Eatonomy_WP.pdf
Twitter: https://twitter.com/eatonomyrewards/
Telegram: https://www.t.me/eatonomy/
Travelers ANN: https://bitcointalk.org/index.php?topic=5034986.0/
User Name: YosietoQingge
Link: https://bitcointalk.org/index.php?action=profile;u=2303937
Link: https://bitcointalk.org/index.php?action=profile;u=2303937
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